Business Brain Model Testimonials

Below are some testimonials from educators, students and business leaders who use the Business Brain Model to improve and influence their learning and investments.


“The Business Brain Model  occupies a special niche, bringing together decades of experience across a very wide range of business and finance with an extraordinarily in-depth knowledge of the interface of neuroscience and psychology, including the latest developments in those fast-changing domains. This provides a singular insight into how these disciplines interact, and how recent developments in brain science can have a dramatic effect on business success. Bud’s writings should be required reading for everyone in business and investment, and for those in the sciences who want to know how their work applies in the real world.”

– Dee Smith, CEO of Strategic Insight Group


 

“Rarely does a truly inspirational business leader come along who has achieved phenomenal success by challenging traditional thinking and is committed to sharing what he has learned with others – to improve business and the world. All too often organizations operate in cultures where tradition is revered and powerful systems prevent innovation from occurring. Yet both business and education are at a tipping point; mainstream practices are simply not sustainable – it must change.  Successful leaders of the future will have mastered the ability to think differently and overcome barriers toward effective change. We are excited to be able to collaborate with Bud on this project.”

Julia Christensen Hughes, Dean, University of Guelph, College of Business and Economics


“I’ve always been concerned that due to the fact I am an arts student or due to the fact that I believe fairness and equality come before all that I would not be accepted in the business world but this gives me hope. The Business Brain Model emulates the perfect business structure in my opinion….”

– Morgan, University of Guelph Student


“ I really enjoyed reading the post on the value of people in a business and the difficulty associated with managing different personalities and skills. I particularly enjoyed the discussion on empathy as one of the most special and important gifts of our brain. I believe that empathy is an aspect of the human condition that affects so many aspects of social relationships, and can completely dictate the way we feel about someone, how we receive and react to them, and in the context of a business how we can utilize that individual as an asset to a company. You must be able to understand your employees and managers own perspectives if you want to unlock their true potential.  And as Bud mentions, this understanding of an individual only in part comes from what is said, but most of all must come from a careful analysis of an individual’s disposition…”

– Tyler, University of Guelph student


“In the “Business vs. Science: Are you losing this fight” blog, Bud’s main question is “if the information is available but is not being used, I put the question to you – why” and I believe this strongly relates as to why people are the most difficult aspect of business. I think being open to change is a huge obstacle that needs to be overcome by individuals in businesses today. I agree that change is scary and often requires a lot of preparation before it can be implemented, but the result could be so much greater. I think a lot of people tend to have the mindset that yes, maybe there is a different way to do this but right now this is easiest and most familiar, so I will stick with it…”

– Erin, University of Guelph student


“The blog post [“The Most Difficult Aspect of Business is People”] is a very good read and I think most if not all business owners should read it. I completely agree with the author’s thoughts about empathy. I think that most individuals tend to categorize sensitivity and the ability to understand and share feelings with weakness, therefore this always leads to there being “that guy” in most businesses. I believe that businesses that show more empathy have greater chances of success as it improves customer loyalty…”

– Punit, University of Guelph student