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Are we as dumb as we think we are?

November 10, 2015 ~ Written by: W.B. “Bud” Kirchner “There is something fascinating about science. One gets such wholesale returns of conjecture out of such a trifling investment in fact.” – Mark Twain (1883) I have chosen to repeat a quote cited by the ‘star’ of this for reasons I trust will become apparent. Let...


Gut Check: Do You Know What’s in Yours? Body & Brain Part 4

October 11, 2015 ~ Written by: W.B. “Bud” Kirchner “Death begins in the colon.” – Most agree that statement comes from a Russian scientist, Élie Metchnikoff, who won The Nobel Prize in Physiology or Medicine 1908. If nothing else, it highlights (in a macabre fashion I admit) the importance of the gut, or second brain,...


Business vs. Science: Are you losing this fight?

Today, I am thinking about the contrasts that stimulated me to write this collection of information: illustrating the disconnect of what science knows, in the context of the Business Brain Model (neuroscience, psychology and related cognitive sciences), and what business actually does in practice.


The Most Difficult Aspect of Business is People

I have long said the three most important things about a business are people (customers), people (employees) and people (managers). But all too often, business is placed in a category of interaction where people and society and empathy don’t matter.